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Rankings

Biggest U.S. trademark owners, 2010

The 100 owners that filed the most U.S. trademark applications in 2010. Together they filed 11,326 of the 284,562 applications that year (4%).

Who the top filers of 2010 are

Based inOwners in the top 100ApplicationsRegistered
United States768,36445%
China, individuals00–
China, companies1106100%
Elsewhere232,85659%

48 of the 100 were not in the 2009 top 100; the highest-placed newcomers are TARGET BRANDS, INC. (12), VIVINT, INC. (17), ALOXXI INTERNATIONAL CORPORATION (18). The biggest climber is SKECHERS U.S.A., INC. II, from 96 to 9.

Counts are distinct applications with a filing date in 2010, grouped by the owner name and address on record, so one business filing under several names appears more than once. "Registered" means a registration has issued. Source: USPTO daily trademark files.

Top 100: 2010 filings

# Owner Location Type 2010 filings
1 MATTEL INC. HAWTHORNE, CA Company 633
2 JOHNSON & JOHNSON – Company 491
3 Disney Enterprises, Inc. Burbank, CA Company 429
4 NOVARTIS AG BASEL, CH Company 291
5 LG ELECTRONICS INC. SEOUL, KR Company 264
6 GLAXO GROUP LIMITED Brentford, Middlesex, GB Company 241
7 BRISTOL-MYERS SQUIBB COMPANY NEW YORK, NY Company 210
8 TWENTIETH CENTURY FOX FILM CORPORATION LOS ANGELES, CA Company 208
9 SKECHERS U.S.A., INC. II MANHATTAN BEACH, CA Company 204
10 BALLY GAMING, INC. LAS VEGAS, NV Company 196
11 Sears Brands, LLC Hoffman Estates, IL Company 183
12 TARGET BRANDS, INC. MINNEAPOLIS, MN Company 173
13 THE WINE GROUP LLC RIPON, CA Company 170
14 L'Oreal USA Creative, Inc. New York, NY Company 161
15 The Procter & Gamble Company Cincinnati, OH Company 148
16 HASBRO, INC. PAWTUCKET, RI Company 144
17 VIVINT, INC. PROVO, UT Company 130
18 ALOXXI INTERNATIONAL CORPORATION North Hollywood, CA Company 129
19 ABERCROMBIE & FITCH TRADING CO. NEW ALBANY, OH Company 127
20 CISCO TECHNOLOGY, INC. SAN JOSE, CA Company 125
21 IGT Reno, NV Company 125
22 GANDER MOUNTAIN COMPANY St. Paul, MN Company 123
23 American Express Marketing & Development Corp. NEW YORK, NY Company 120
24 Eco Product Group LLC Pittsburgh, PA Company 119
25 S.C. JOHNSON & SON, INC. RACINE, WI Company 119
26 WORLD TRIATHLON CORPORATION Tampa, FL Company 115
27 TSA STORES, INC. ENGLEWOOD, CO Company 113
28 ELI LILLY AND COMPANY – Company 112
29 HOME BOX OFFICE, INC. NEW YORK, NY Company 109
30 PFIZER INC. NEW YORK, NY Company 108
31 World Wrestling Entertainment, Inc. Stamford, CT Company 108
32 AUSTRALIAN GOLD, LLC INDIANAPOLIS, IN Company 106
33 DA LIAN YA TU TOU ZI ZI XUN YOU XIAN GONG SI Dalian City, Liaoning Province, CN Company 106
34 RAWLINGS SPORTING GOODS COMPANY, INC. FENTON, MO Company 105
35 ADVANCE MAGAZINE PUBLISHERS INC. NEW YORK, NY Company 103
36 SANOFI Paris, FR Company 102
37 SANOFI-AVENTIS Paris, FR Company 102
38 ASICS CORPORATION KOBE CITY, HYOGO PREFECTURE, JP Company 99
39 KRAFT FOODS GLOBAL BRANDS LLC NORTHFIELD, IL Company 99
40 Hershey Chocolate & Confectionery Corporation Wheat Ridge Company 97
41 SOCIETE DES PRODUITS NESTLE S.A. CH-1800 VEVEY, CH Company 93
42 Samsung Electronics Co., Ltd. Suwon City, Kyung Ki Do, KR Company 92
43 DISCOVERY COMMUNICATIONS, LLC SILVER SPRING, MD Company 89
44 PEPSICO, INC. PURCHASE, NY Company 89
45 SOURCE INTERLINK MAGAZINES, LLC NEW YORK, NY Company 89
46 APPLE INC. Cupertino, CA Company 87
47 HANSEN BEVERAGE COMPANY Corona, CA Company 87
48 CONOPCO, INC. Englewood Cliffs, NJ Company 86
49 ABBOTT LABORATORIES NORTH CHICAGO, IL Company 85
50 SG GAMING, INC. LAS VEGAS, NV Company 85
51 Grandma Moons Girls, LLC Sudbury, MA Company 84
52 The Cartoon Network, Inc. Atlanta, GA Company 84
53 Harvey Ball Smile Limited Shinagawa-ku, JP Company 82
54 SYNGENTA PARTICIPATIONS AG GREENSBORO, NC Company 82
55 Summit Entertainment, LLC Santa Monica, CA Company 82
56 L'OREAL – Company 81
57 T-MOBILE USA, INC. BELLEVUE, WA Company 81
58 AOL INC. DULLES, VA Company 80
59 APX Alarm Security Solutions, Inc. Provo, UT Company 80
60 Wm. Wrigley Jr. Company Chicago, IL Company 80
61 BAYER AKTIENGESELLSCHAFT 51373 Leverkusen, DE Company 79
62 MINISTERO DELLE POLITICHE AGRICOLE,; ALIMENTARI E FORESTALI -; DIPARTIMENTO DELLE POLITICHE; COMPETITIVE DEL MONDO RURALE; E DELLA QUALITA' -; DIREZIONE GENERALE PER LO; SVILUPPO AGROALIMENTARE,; LA QUALITA' E LA TUTELA; DEL CONSUMATORE ROMA, IT Company 79
63 VICTORIA'S SECRET STORES BRAND MANAGEMENT, INC. REYNOLDSBURG, OH Company 79
64 ALCON INC. FRIBOURG, CH Company 78
65 MARGARITAVILLE ENTERPRISES, LLC PALM BEACH, FL Company 76
66 NOVO NORDISK A/S DK-2880 BAGSVAERD, DK Company 76
67 SALESFORCE.COM, INC. SAN FRANCISCO, CA Company 76
68 KELLWOOD COMPANY ST. LOUIS, MO Company 75
69 WAKEFERN FOOD CORP. ELIZABETH, NJ Company 74
70 WINDMILL HEALTH PRODUCTS, LLC. WEST CALDWELL, NJ Company 74
71 CONAIR CORPORATION STAMFORD, CT Company 73
72 CHURCH & DWIGHT CO., INC. PRINCETON, NJ Company 72
73 Konami Gaming, Inc. Las Vegas, NV Company 72
74 MARS, INCORPORATED MCLEAN, VA Company 72
75 MARVEL CHARACTERS, INC. Burbank, CA Company 72
76 NISSAN JIDOSHA KABUSHIKI KAISHA – Company 72
77 UNILEVER SUPPLY CHAIN, INC. CLINTON, CT Company 72
78 Columbia Insurance Company Omaha, NE Company 71
79 MONSTER ENERGY COMPANY Corona, CA Company 71
80 Aristocrat Technologies Australia Pty Ltd. North Ryde, NSW, AU Company 70
81 KARSTEN MANUFACTURING CORPORATION PHOENIX, AZ Company 70
82 MERCK KGAA DARMSTADT, DE Company 70
83 WMS Gaming, Inc. Chicago, IL Company 70
84 MEREDITH CORPORATION DES MOINES, IA Company 68
85 MONSTER CABLE PRODUCTS, INC. SAN FRANCISCO, CA Company 68
86 WAL-MART STORES, INC. BENTONVILLE, AR Company 68
87 WYETH LLC MADISON, NJ Company 67
88 JC 23 Entertainment, Inc. Beverly Hills, CA Company 66
89 VITAL PHARMACEUTICALS, INC. DAVIE, FL Company 66
90 DIAGEO NORTH AMERICA, INC. New York, NY Company 65
91 COLGATE-PALMOLIVE COMPANY NEW YORK, NY Company 64
92 GIBSON GUITAR CORP. NASHVILLE, TN Company 64
93 PACIFIC WORLD CORPORATION Aliso Viejo, CA Company 64
94 AMERICAN INTERNATIONAL GROUP, INC. New York, NY Company 63
95 E. & J. GALLO WINERY – Company 63
96 GENERAL ELECTRIC COMPANY – Company 62
97 BROWN SHOE COMPANY, INC. ST. LOUIS, MO Company 61
98 MINISTERO DELLE POLITICHE AGRICOLE, ALIMENTARI E FORESTALI - DIPARTIMENTO DELLE POLITICHE COMPETITIVE DEL MONDO RURALE EDELLA QUALITA' - DIREZIONE GENERALE PER LO SVILUPPO AGROALIMENTARE, LA QUALITA' E LA TUTELA DEL CONSUMATORE ROMA, IT Company 60
99 MYBODY, L.L.C. Phoenix, AZ Company 60
100 MILLENNIUM PHARMACEUTICALS, INC. CAMBRIDGE, MA Company 59

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