All classes · Class 32

Class 32: Light Beverages: trademark trends & clearance risk

Class 32 is the 28th busiest of the 45 classes, with 206,070 U.S. applications on record and 15,377 waiting for a decision. Its registration rate of 51.7% ranks the lowest of any class, below the 61.9% average. Filings rose 11.3% in 2025, and are below the 9,606 filed in the peak year of 2016. 56.8% of applications filed from 2015 to 2019 drew an Office Action, the 4th lowest share. The word used most in its live marks is "brewing", in 3,534 of them.

What it covers: Beers; mineral and aerated waters and other non-alcoholic beverages; fruit beverages

206,070
Total filings, all years
51.7%
Registration success rate
+11.3%
YoY change (last complete year)
15,377
Currently pending

Words already crowded in Class 32

The words that appear most often in the 81,329 live Class 32 marks. A word that many owners already use gets narrow protection: two marks that share it are usually told apart by the rest of the name. That cuts both ways. A new name built on "brewing" is easier to fit in, and harder to defend against the next one.

WordLive marks using it
brewing3,534
water2,309
beer1,927
energy1,612
ale1,115
drink1,052
juice793
brewery679
life563
good560
lager534
ipa521
red444
natural427
soda426

Live marks are registered or pending. Words of three letters or more, counted once per mark; articles and company suffixes left out. Rebuilt weekly.

Check before you file. The free clearance risk check finds marks that look or sound like yours in Class 32, not only exact matches. If your mark has a logo, run it through the logo similarity search too.

Easy to confuse with Class 32

Filing in the wrong class means paying again, so check where your goods or services actually belong.

Not sure? Describe what you sell to the class recommender.

Wording that got through in Class 32

The descriptions of goods and services used most often in Class 32 applications that went on to register, filed since 2020. Wording that examiners have accepted thousands of times is a safer start than your own: a description written freely costs $200 more per class and is a common reason for an Office Action asking you to rephrase. Check the exact entry in the USPTO's ID Manual before you file.

DescriptionRegistered marks using it
Beer5,221
Energy drinks2,208
Soft drinks1,630
Fruit juices1,252
Beers1,201
Non-alcoholic fruit juice beverages952
Sports drinks917
Water beverages871
Smoothies867
Non-alcoholic carbonated beverages817
Mineral water765
Bottled water742
Mineral and aerated waters701
Fruit juice700
Vegetable juices700
Drinking water699
Fruit beverages and fruit juices690
Non-alcoholic water-based beverages673
Soda water570
Fruit-based beverages554

Each application's description split into its separate items, counted once per application. Source: USPTO records. Rebuilt weekly.

What examination did to Class 32 applications

The 46,980 Class 32 applications filed from 2015 to 2019, followed through their file histories. 53.7% of them registered 7.8 points worse than the all-class average.

What happened Applications Share All 45 classes
Filed in this class 46,980 100% –
Drew at least one Office Action 26,665 56.8% 58.4%
Escalated to a final refusal 3,908 8.3% 8.9%
Abandoned for never answering one 10,470 22.3% –
Registered in the end 25,226 53.7% 61.5%

Every share is of the 46,980 applications filed. Rows overlap: an application that drew an Office Action and then registered is counted in both.

Of the 26,665 Class 32 applications that drew one, 39.3% were abandoned for never answering or answering late. Of those that did answer, 73.1% went on to register. If you get one, the deadline matters more than the refusal does: track it here, and put an email address you actually read on the application.

  • How long it took. Half the Class 32 applications that registered did so within 13 months of filing, and nine in ten within 31 months.
  • Intent to use. 44% reached a Notice of Allowance, with only proof of use left to file. Even then, 48.4% of them were abandoned without a Statement of Use ever being filed, and of the ones that bought three or more extensions first, only 30.6% made it to registration.
  • Filing without an attorney. 77.6% of Class 32 applications had an attorney on record, and those registered 58.1% of the time against 38.4% without one. 62% of unrepresented applicants who drew an Office Action never answered it. Your odds in Class 32.

Cohort: applications with a filing date from 2015 to 2019, counted once in every class they claim. Outcome is whether a registration ever issued. Source: USPTO file histories. All 45 classes compared. How we count.

Status mix of all filings

StatusCountShare
Live (registered)45,56222.1%
Pending 15,3777.5%
Abandoned 92,08844.7%
Cancelled / expired53,04325.7%

Filings by year (last decade)

How many new applications were filed in this class each year. Excludes records with null filing dates (mostly very old paper backfile).

YearNew filingsVolume
2015 2,189
2016 9,606
2017 9,386
2018 9,359
2019 9,337
2020 8,659
2021 8,557
2022 7,320
2023 7,475
2024 7,951
2025 8,852
2026 6,684

Source: USPTO bulk trademark feed. How we count.

International filings in Class 32 (Madrid System)

25,854
International registrations covering this class
27%
Designate the U.S. (6,852)
39.8%
Refused outright in at least one country (2019–2022 registrations)
7,848
Registered in the last 5 years

Where Class 32 marks are designated, and where they are refused

Country / officeDesignationsProvisionalTotal refusalsPartialRefusal rate
United States (US) 1,561 97.5% 35 6 2.2%
European Union (EM) 1,536 32.7% 46 18 3%
China (CN) 1,485 67.5% 346 439 23.3%
United Kingdom (GB) 1,320 16.5% 15 4 1.1%
Switzerland (CH) 1,228 20.4% 38 1 3.1%
Canada (CA) 1,145 93.2% 253 0 22.1%
Australia (AU) 1,120 37% 7 1 0.6%
Japan (JP) 1,118 72.7% 156 0 14%

Most international Class 32 filers come from European Union (3,604), Germany (3,076), France (2,883), Switzerland (1,785), Benelux (1,695), Italy (1,380).

Refusal rates by country.

WIPO Madrid Monitor data (CC BY 4.0); refusals measured on 2019–2022 registrations. Why we count this way.

Most-active filers in this class

The 10 entities with the most trademark applications in Class 32.

#FilerApplications in this class
1 PEPSICO, INC. 4,413
2 ANHEUSER-BUSCH, INCORPORATED 2,583
3 THE COCA-COLA COMPANY 1,767
4 MILLER BREWING COMPANY 1,438
5 Coca Cola Company, The 1,381
6 ANHEUSER-BUSCH, LLC 1,270
7 MILLERCOORS LLC 974
8 STOKELY-VAN CAMP, INC. 936
9 TROPICANA PRODUCTS, INC. 867
10 Lidl Stiftung & Co. KG 745

Recently registered in Class 32

The latest marks the USPTO registered in this class, on 29 September 2026.

Figures refreshed daily from USPTO and WIPO data. How we count.